meeting-startup-pixa

Maybe it's just me. Or maybe it's the business I'm in, but I can't help but notice how often people with a pressing need to call a meeting find a way to work the "Let's get together and brainstorm" phrase into their invitation even when their meeting has absolutely nothing to do with brainstorming.

In effect, these kinds of invitations are nothing more than a kind of "bait and switch" in which unwary invitees assume they've been invited to help conjure up new possibilities, when, in fact, their creativity is neither needed, wanted, or recognized. The result? "Brainstorming" gets a bad name, meeting goers get pissed, and the person who called the meeting loses major points.