Despair Alone Being Alone Archetype Archetypes

As an entrepreneur, you already know how easy it is to drive yourself crazy. You have to juggle multiple roles and tend to millions of tasks. You live in ambiguity, unable to predict when and where your ideas will pick up and turn into sustainable businesses. You keep questioning the value of what you offer. You have to embrace negative feedback and pretend it doesn’t bring you down. You are constantly faced with small failures. Funding doesn’t come through, prospective clients don’t call back, focus groups aren’t receptive to concepts and family vacations have to be canceled.