LINDSAY FRIEDMAN

Ever since Melissa Ben-Ishay can remember, baking has always been a passion. Working with delicious ingredients, concocting new cupcake flavors and using her hands to create something makes her feel like a little kid. She even does a little happy dance when she creates a heavenly dessert.

But up until 2008, baking was just a pastime. It was during this time, a life-changing moment helped Ben-Ishay turn her love of baking into a business.