The other day I was talking with a colleague about marketing, social media and time. She was marveling at all that I have on my plate and wondering out loud about how I manage to get it all done. I told her that I actually created a social media calendar.
Let’s face it. There are multitudes of opportunities to participate online – and I’m not just talking about social networks. There are article submission websites, industry-specific communities, blogs, video, e-newsletters and more. When you choose to interact in a variety of ways, how do you maintain a consistent level of participation? Like any business system, you have to create a structure and live within it.
To read the full, original article click on this link: The Secret to Making Social Media Work: Get It on a Calendar
Author:Diane Helbig
