We all know what it's like to sit through a bad presentation. We can easily spot the flaws — too long, too boring, indecipherable, what have you — when we watch others speak. The thing is, when we take the stage ourselves, many of us fall into the same traps.
Here are five of the most common, along with some tips on how to avoid them.
1. Failing to engage emotionally. You risk losing your audience when you just "state the facts," even in a business setting. No presentation should be devoid of emotion, no matter how cerebral the topic or the audience. Speak to people's hearts as well as their minds. Look for ways to add emotional texture to your exhibits, data, proofs, logical arguments, and other analytical content. Try opening with a story your audience can relate to, for example, or including analogies that make your data more meaningful.
To read the full, original article click on this link: Five Presentation Mistakes Everyone Makes - Nancy Duarte - Harvard Business Review
