Innovation more than just a word by John Riddell Jr.
Have you noticed how common it is these days for any article focusing on improvement in today's challenging business environment to include the need, even the requirement for, that magic word "innovation?"
From presidents of companies to the president of the United States, innovation is positioned as the key for economic survival and prosperity. It appears that if we, collectively, can just get enough of this innovation thing, then all our problems will disappear.
