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Renee Finley, vice president of corporate and market strategy for Florida Blue and Senior Director Business Innovation Les McPhearson are helping lead the Healthbox initiative in Jacksonville.

The state of health care — “a massive industry that’s wildly broken,” as one entrepreneur put it — is driving a collaboration between Florida Blue and Healthbox, a business incubator that will gather startup companies in Jacksonville. “A lot of companies are finding opportunity in how to improve efficiences, how to improve health care, and that creates a lot of opportunities for the entrepreneur,” said Mark Hall, CEO of United Preference, who completed the inaugural Healthbox program in Chicago in early 2012.

To read the full, original article click on this link: Florida Blue sets up health care incubator - Jacksonville Business Journal