The leading social networking site in China, renren.com, started out as a blatant Facebook clone - but it now has tens of millions of users.
Despite obvious similarities to Facebook, there is one significant
difference from the U.S. in how Renren and other Chinese SNS are used.
The bread and butter of these sites is social games
using virtual items. Indeed, Farmville
originated in China!
In this first post of a series, we outline the most popular social network sites in China. In follow-up posts, we'll look at Twitter clones, online video, and censorship. This series is based on a discussion I had with Kaiser Kuo, a Beijing-based expert on China's Internet.
Kaiser Kuo is a Chinese-American who lives in Beijing. He currently works for one of China's leading online video services, Youku.com, as a consultant on International Business. Previously he was Group Director, Digital Strategy at Ogilvy & Mather China.
To read the full, original article click on this link: China's Top 3 Social Network Sites
Author: Richard
MacManus
