Frost & Sullivan ICT Consultant Lawrence Lundy comments on Samsung’s latest flagship Galaxy smartphone and their struggle to differentiate in the market.
Galaxy 5
While the Galaxy S5 is an evolutionary product, there is not enough in there to make people upgrade from the 4. It doesn't push the envelope in any real way; we are in a sort of statis now when it comes to smartphone innovation. We are going to see sustaining improvements as the market reaches maturity. That is not to say that smartphone innovation is finished, but much of the innovation is going to come from the introduction of sensors into the phone, and the improvements in software, and how the phone will interact with the range of wearable devices.
