I love 2×2 matrices. But there are worse crimes I suppose. Of course they oversimplify things, deny shades of grey, limit ‘nuancing’ and so on.But they work for me.
They help to clarify where we are, where we need to be and can generate ideas about how we get there. Take this 2×2 for example which maps the credibility/utility of the service we offer versus its visibility/accessibility.
To read the full, original article click on this link: Where is Your Enterprise Service At….? « Enterprise and Entrepreneurship in the Community
Author: Mike Chitty
