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Knowledge@Wharton: I’ve never interviewed somebody that has described herself in this manner or as part of the title of a book.

Phyllis Korrki: It’s pretty out there. Honest subtitle, isn’t it? The book itself is a very meta book. It’s a book about creative projects, and my creative project is this book.

K@W: What things did you learn about yourself in the process of doing this book?

Korrki: The idea for it came when I was writing a column in my job at the Times about deadlines. I said in the column, which was also kind of a meta column, that the only reason that I finished it was because I had a deadline, I was accountable to my coworkers, and I would have endangered my reputation if I hadn’t finished it. I thought to myself, how do we give that same sense of urgency to our own personal creative projects that no one else is asking for? I explore that in the book.

Image: http://knowledge.wharton.upenn.edu