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So you’ve got the killer social application, community, feature, software. The idea is going to make mint! Now what?

According to IDEA2009 - the conference for social and experience design, held here at MaRS yesterday - you need to design an experience that will make that idea sing with users. For that, Christian Crumlish and Erin Malone, authors of O’Reilly Media’s Designing Social Interfaces, present: 5 Steps, 5 Principles and 5 No-No’s for your killer social media innovation.

Original Article: 5 steps, 5 principles and 5 no-no’s for designing social interfaces