Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

Frustrated italian female employee stressed about 2021 12 09 21 51 37 utcFounders who raise venture capital tend to focus on optimizing around four things:

Getting to the next round of funding as quickly as possible

Increasing valuation

Maintaining their reality distortion field

Attracting and retaining employees who are motivated by potential future value rather than the current mission

Notice that there isn't anything on that list focused on what it takes to build a great business. Focusing on short-term outcomes and motivations can lead your startup down a dangerous path. Here's how to avoid these pitfalls.