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Now that Peru has inaugurated a new government, the verdict is out on how the Ollanta Humala administration treats entrepreneurs. When the new president presented the names of eight of his cabinet ministers for his presidential mandate which started July 28, I was pleasantly surprised to see that Peruvian entrepreneur Salomon Lerner would be among them. At the time, President Humala asked the Peruvian population to trust that the new Cabinet members were committed to the change the country now needs.

Among the changes needed is greater confidence in the free market economy. This lack of confidence has inspired programs, like, EmprendeAhora, designed by Instituto Invertir and CIPE. The program provides an alternative to the negative image of the private sector and entrepreneurship among youth, especially those from low-income families located in the countryside, who compose a great chunk of the population (23%). The Asociación Pro Bienestar y Desarrollo (Association for Welfare and Development), better known as PROBIDE, in turn was formed in 1998 as a nonprofit institution dedicated to promoting creativity, innovation and entrepreneurial culture of competitiveness, primarily in the Peruvian youth population. Since then it has partnered numerous times with the Inter-American Development Bank (IDB) and the most important private companies in Peru to run entrepreneurship programs.

 

To read the full, original article click on this link: A New Beginning for Peru - Entrepreneurship.org

Author:Jonathan Ortmans