Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

vhs videoYou think the idea of user-generated content as a business model was invented in the Aughts? No way. Media outlets have been drawing on material created by amateurs, consumers and customers for generations and repackaging it for your entertainment.

Folksy as it may sound, our history is driven not strictly by the polished content produced by a class of citizens with a slew of degrees and many years of training - a surprisingly amount has been generated in a largely unfiltered form by the masses.

Necessity meant that user-generated content was packaged and presented through very structured channels. That's not that different from today, where the stuff that we produce is presented through some slick content management system on websites like Blogger or Square Space or through podcatching software like iTunes.

To read the full, original article click on this link: 5 Old-School Businesses That Rely On User-Generated Content

Author: Lon S. Cohen