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Pitching is an art and the best ever discussion I have come across is this

An “Elevator Pitch” is a concise, carefully planned, and well-practiced description about your company that your mother should be able to understand in the time it would take to ride up an elevator. [source]

What makes a great pitch?

Reproducing from my earlier article (Pitch! The Missing Element), here are a couple of points that one needs to keep in mind while pitching your product.

  • Your Product doesn’t really matter
    It’s who you are and your insights that matters. Do not simply pitch your product, but instead pitch your business solution.
  • Do not get into feature level.
    Please be good to yourself by not telling why feature X can take your company to the next level.
  • Do not get into technology depth
    Avoid sharing too much of technology details. Instead focus on the customer/user benefits.

To read the full, original article click on this link: How to Pitch![Examples]