Via Chairman Bruce, the next iteration of design fiction: fictional entrepreneurship.Fictional Entrepreneurship is the use of design fiction to imagine businesses in order to discover what could be, creating things that are not impossible, but possible, often times derived from utopian, theoretical, and philosophical principles. Fictional entrepreneurship aims to author critical media through the creation of enterprises (imaginary, and real).
While reflecting on this definition, I have come to the conclusion that this concept is in no ways limited within the walls of academia, but can also be executed within a “practical,” corporate culture for the following reasons.
1. Fictional Entrepreneurship is the design of business that begins with “what if…” in order to innovate the unimaginable.
2. Fictional Entrepreneurship is an approach to business design which can serve as a tool for reaching new, almost impossible, demographics.
3. Fictional Entrepreneurship is a a method that can be used by entrepreneurs to imagine the potential impact (good or bad) their business design can have on the world.
4. Fictional Entrepreneurship is the ability to make the impractical practical.
5. Fictional Entrepreneurship uses aspects of Design Fiction in order to work imaginatively while creating products and services that are not impossible, but possible.
To read the full, original article click on this link: Speculative entrepreneurship | Blog | Futurismic
Author: Paul Raven
