Most people think that creativity is a mystical state available only to the chosen few.
The effort, they imagine, takes a lot of time and hard work. And since they don't have the time and don't like hard work, they reason that higher states of creativity are just not in the cards for them. And so it isn't.
But creativity isn't a mystical state. It's a natural state -- a human birthright. The people in your organization, in fact, are already creative. The only thing is: their natural creativity is being obscured by their own habits of mind and a variety of bothersome organizational constraints.
To read the full, original article click on this link: The Heart of Innovation: How We Get the Job Done
