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Founded by Rich Bendis

Quite a few years ago those folks involved in innovation came to the conclusion that the Front End of Innovation needed to be treated differently than the downstream steps. Although the highly structured “Stage-Gate” model is perfect for development, the front end of innovation requires something much fuzzier. This Fuzzy Front End of Innovation requires a collaborative tool; one that is disruptive and chaotic (not structured). What’s required is a place for people to congregate, get challenged and where ideas surface serendipitously.

To read the full, original article click on this link: Front End of Innovation Blog: Don’t Ideate Faster. Ideate Differently.