Five Ways to “Think Different” by Jeff Dyer, Hal Gregersen, and Clayton M. Christensen co-authors of "THE INNOVATOR’S DNA: Mastering the Five Skills of Disruptive Innovators"
A few years ago, we set out to discover where innovative ideas come from. So much had been written on the innovation of organizations – thanks, primarily, to the pioneering work of our co-author, Clayton M. Christensen in The Innovator’s Dilemma and The Innovator’s Solution.
But we wanted to know more about the actual people who came up with these brilliant ideas.
We set out on a study that involved over 5,000 executives, and identified five skills that innovative thinkers regularly practice – and that anyone can follow to become innovators themselves. During the course of this study, we discovered that of the five skills, the most important one is a cognitive skill we call “associational thinking.” It helps you discover new directions by making connections across seemingly unrelated questions, problems, or ideas. It’s what Apple [AAPL 388.32 11.47 (+3.04%) ] means when they say, “Think Different.”
To read the full, original article click on this link: Management & Careers: An Innovator's Guide: 5 Ways to Think Outside the Box - CNBC
Author: Jeff Dyer
