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You want to make certain your collaborative system for the front end of innovation encourages team members to contribute to the ideation process. Practical experience tells us we can lend the following practical guidance.

1. Your collaborative system should employ “persuasive design”. It may sound superficial, but the graphical user interface is an important part of the collaborative system. The users’ eyes and their clicking fingers should be led toward the parts of the screen that yield collaborative contribution. Choice architecture leads people to make decisions based on evaluating choices. You can help encourage people to make their choices with a well presented user interface design.

 

To read the full, original article click on this link: Front End of Innovation Blog: The top 10 ways to get your team to contribute the best ideas.