In the book BORROWING BRILLIANCE, David Murray contends, “… there’s a fine line between plagiarism and creativity—that creative thought begins with copying, that you build new ideas out of existing ideas, and that originality is a perception and not a reality.”
In other words, developing innovative ideas is really an exercise in borrowing brilliance. Smart. Counter-intuitive thinking.
To read the full, original article click on this link: Albert Einstein on Creativity « Brand Autopsy
