This blog entry is about why it is important to collaborate across your company’s disciplines and divisions while having the support and encouragement of your management. The topic is innovation, why it is important for everyone to come up with new ideas to keep any given company’s product offerings fresh, new and cutting edge. And how great ideas are the result of a collaboration of diverse people.
It doesn’t do anyone any good to “preach to the choir”. In my little group, I’m sure we all agree our ideas and our way of doing things are just great. After all, we all have similar backgrounds, work on the same topics and produce similar results. But to be successful, you need your ideas to get “viral” and leave your immediate sphere.
To read the full, original article click on this link: Front End of Innovation Blog: Preaching to the choir: Idea management systems bring in a wider sphere of influence
