Ideas for new products occur often when we least expect them, when we’re walking the dog, weeding the garden, taking a shower or during a boring lecture. You may not even notice that your mind has wandered, but suddenly, there it is – a ‘light’ goes on and you have a flash of inspiration. You want to stop whatever it is that you’re doing to find a notebook to jot down your thoughts before you lose them. But what are the next steps you need to take to get your product to market?
1. Check the search engines (Google, Bing, Yahoo) to determine if your idea has been commercialized and is ‘out there’. Not finding a similar product does not necessarily mean that it doesn’t exist – it could just mean that you haven’t come up with the right keywords.
2. Do a literature and patent search – you could make an appointment with the Business & IP Centre at the British Library for help with this.
To read the full, original article click on this link: You have an idea for a new product – now what? « larconsultancy
