Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

Weightlifting

Company: WODToys Location: Seattle, WA Product: Fitness-inspired baby and toddler toys

Ernest Ebio and his wife, both fitness enthusiasts who love to hike and lift weights, didn't like leaving their 11-month-old daughter behind during their workouts. That frustration led to a business idea -- Ebio decided to create a line of kids' toys modeled after gym equipment.

Ebio partnered with his brother David Catanghal to launch WOD Toys, which produces kid-sized barbells, medicine balls, and even kettlebells for infants and toddlers. The toys weigh between half a pound and four pounds each and are made of materials like plastic, polyester and leather.

To read the full, original article click on this link: 5 innovators fight childhood obesity - Pint-sized weightlifters (1) - CNNMoney