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On October 4, 2004, the idea of incentive prizes hit the mainstream when Burt Rutan and his team at Scaled Composites launched SpaceShip One into orbit for the second time and won the $10 million Ansari X Prize.

Since then, prizes like that have become more and more common, and though the X Prizes are still the gold standard, there are now similar competitions from medical research to science to business, and beyond.

To read the full, original article click on this link: At the White House, using grand challenges to solve big problems | Cutting Edge - CNET News