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rules to follow

The iPhone has been around for five years, yet every major smartphone maker employs a swipe metaphor for their high-end smartphones. Not long after Apple introduced the iPhone, several competitors began copying Cupertino's innovative approach to navigation.

Regardless, Apple managed to stay ahead of the competition by creating a small ecosystem around the extension of their innovative approach to navigation to the iPod, iPhone, iPad, and even the Magic Mouse. This is possible only because the culture of the organization supports a high level of collaboration.

To read the original article: Innovate or follow: 10 rules for managing global innovation | ZDNet