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For many people who want to solve pressing social and environmental problems, founding a social enterprise is the strategy of choice. The lure of establishing an organization that uses market mechanisms to achieve its mission is substantial. Our data show that MBA students are flocking to classes to learn the art of social entrepreneurship. Over the last five years there has been a substantial increase in the number of leading business schools offering courses to meet this demand.

But there is another way to tackle these problems and find meaning in work. Some innovative and determined professionals working in world's largest and most complex corporations are choosing to stay put and use their corporate platforms to lead change. They are a new breed of business professional — the social intrapreneurs. They are finding creative — and in many cases disruptive — ways to tackle some of society's toughest problems and create long-term value for their companies as well.

To read the original article: Have a Real Impact; Keep Your Day Job - Nancy McGaw - Harvard Business Review