Alex Fair, founder and CEO of MedStartr.com, says you must listen and ask the right questions.
"Who do you listen to most? The answer is the marketplace – you have to follow the money," he told attendees at the Innovation Symposium on Sunday at the 2013 HIMSS Annual Conference & Exhibition.
Fair believes that active listening to customers is an essential aspect of innovation that is often overlooked.
"Innovation is understanding what people want, determining how much of this is profitable, and then deciding what can be done with it," Fair said.
To read the full, original article click on this link: Ideas for Innovators | Healthcare IT News
