SumAll, a New York-based startup that provides data and analytics for small businesses, is extremely young, but according to CEO Dane Atkinson, growth has been "white hot." The company is up to 35 employees, and is now tracking about a quarter trillion visitors across its many data partners and clients. The idea behind SumAll is that it's really hard for small businesses to know whether their marketing efforts are working. So the company takes a huge variety of data from Google, social sites, places like Amazon where small businesses sell things, and a variety of other partners, and puts it into an easily digestible visible format so companies can see what's working.
To read the full, original article click on this link: SumAll CEO Interview - Business Insider
