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April Fools Day pranks are not just for friends and family. Here are some of the best recent examples of brands hoping you were born yesterday. 

On April 1st, 2010, a bunch of New Yorkers were made into fools. A rumor began circulating that day that the near-mythic West Coast eatery In-N-Out Burger was coming to New York. A fresh sign adorning a building on 22nd st. and Broadway assured hopeful pedestrians that they were standing at the future site of a burger joint that lets diners order Animal-Style. Unfortunately, nobody gleefully sharing the news seemed to realize it was April Fools Day.

To read the full, original article click on this link: 1: American Eagle Outfitters: AEO Skinny Skinny | When Marketing's A Joke: 13 Boffo April Fools' Stunts | Co.Create: Creativity \ Culture \ Commerce