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The balanced scorecard is a planning and management system that helps align business to strategy while also improving communication between multiple groups and stakeholders. As this article on balancedscorecard.org explains, the balanced scorecard was developed by doctors Robert Kaplan and David Norton to help give a more balanced view of performance inside of an organization (where, previously, only financial data was available for comparison). Focusing on elements such as the customer, learning and growth, internal business processes, and financial success, the balanced scorecard proved to be fundamental to understand all elements of the business and how they interact with each other. The article goes on:

To read the full, original article click on this link: Balanced Scorecard 101 : Accelerating IT Success