Pitches are nerve-wracking. The perfect pitch would probably have the ability to “plant ideas” like Leonardo DiCaprio does in Inception. Sadly we don’t live in a Christopher Nolan directed reality. We do however live in a world where we can learn from other people’s success. Having a good concept is one thing. Having to present that concept another. Especially if you’re seeking funding. The elevator pitch is all about getting your startup’s concept to your audience as simple and coherent as possible. It’s like having to paint a picture with a 140 character limit.
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