Facebook and Pinterest may be the biggest players in social media - but they don't own the social commerce space. Social commerce is still a young category, with room for new formats and innovations that might bring the worlds of social media and e-commerce into closer synergy.
Other players, from daily deals site Groupon to Chinese e-commerce giant Alibaba, have also tried to leverage social ingredients to boost retail sales, drive user engagement, and build brand loyalty.
To read the full, original article click on this link: Social Commerce Daily Deals Photo Apps - Business Insider
