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The 100 Baseball Bat That Could Save The Major Leagues Millions Co Design business innovation design

THIS ERGONOMIC BAT HAS MLB APPROVAL AND COULD SAVE MILLIONS A YEAR IN PLAYER INJURIES. SO WHY WON’T ANYONE MANUFACTURE IT?

It’s March 12, 2013. Gordon Beckham of the White Sox stands at the plate facing down the Nationals pitcher Gio Gonzalez. The promising young hitter has weathered a tough few years of disappointing averages, but his 2013 season is off to a solid start. He’s batting over .300, meaning it could be the season of the turnaround, the year that redirects his career to come.

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