Every small business needs a business plan. It’s an essential document that’s not just for start-ups and expansions – because a great business plan can serve as a road map for your company and help you make the right adjustments when things go wrong. Your business plan should be a living, breathing portfolio that evolves along with your company.
With that said, a business plan is still one of the most vital tools for a start-up or expansion, because this is when your document will convey the viability and potential of your idea (or existing business) to other people – usually people you’re trying to convince to invest their hard-earned cash in your company.
To read the original article: Big Questions Every Business Plan Should Answer