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 IMAGE: Psychologist Dr. Martin Obschonka from Jena University and his colleagues compiled the first 'psychological' maps of an entrepreneurial personality structure.

Jena (Germany) Entrepreneurship plays an important role for the prosperity of today's modern societies. Those who want to found a company under their own steam and who want to make it an economic success, need more than a good idea and the necessary expertise. Business founders usually are characterized by a quite specific entrepreneurial personality structure. Great companies with long traditions are proof of this, as well as numerous scientific studies. "People with an entrepreneurial personality structure are more open to new experience, more extravert and conscientious. Moreover, they are less anxious and don't tend to avoid conflicts with others," Dr. Martin Obschonka of the Friedrich Schiller University Jena (Germany) explains. Such a personality structure doesn't come from nowhere. According to the psychologist it is much rather a result of genetic factors and also of experience.