GE’s Ecomagination project has been in place since 2005. The initiative has the noble goal of not only developing innovative solutions to energy and environmental issues but following through and driving the actual production of this technology. Often great ideas are disconnected from real world application but the Ecomagination projects generated $25 billion in revenue in 2012 on a R&D investment of only $2 billion. Astounding figures and validation that investing in world-changing innovative technology is an incredibly efficient way to make money.
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