Disruptive Innovation and Disruptive Technology are
Distinctively Defined.
Joseph Bower and Clayton Christensen offered no clear and direct definition of disruptive technology in their influential work "Disruptive Technologies - Catching the Wave" for Harvard Business Review in 1995. They just described cases to illustrate the concept.
Moreover, C.M. Christensen and M.E. Raynor in The Innovator's Solution. Creating and Sustaining Successful Growth in in 2003 already replaced the term disruptive technology with the term disruptive innovation. Hence, both terms are fairly interchangeable.
To read the full, original article click on this link: 5 Disruptive Innovation Myths Debunked: Design Innovation Management Strategy and Business Innovation Model
Author: Melvin Tandoc
