A new study at the European School of Management and Technology Berlin (ESMT) suggests that there are three main practices businesses should undertake to enjoy the benefits of open innovation.
The recent study by Linus Dahlander, Professor and KPMG Innovations Chair at ESMT and Stanford PhD Henning Piezunka, looked at 23,800 organisations which use online feedback mechanisms in almost every sector. Data suggests that the success of online suggestion solicitation varies widely. However, if companies want external contributors to engage, they must follow three practices:
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