Entrepreneurship programs are ubiquitous at business schools. So how do you measure the course designed to instill the startup spirit? Do you count the number of businesses launched by the school’s recent graduates? Is it as simple as tallying the money grads are able to raise? Or perhaps some combination of the two?
The trouble with those approaches is that they miss a broader and more important issue: Entrepreneurship can be like a virus—incubation rates vary. We need to understand what happens not just in the months after students leave school, but over the course of their lives and careers.
Image: Photograph by Sam Edwards/Gallery Stock
To read the original article: The Wrong Way to Judge an Entrepreneurship Course - Businessweek
