Until Facebook and its ilk came along and spoiled things, I had personal branding all figured out. I could easily make any CEO, celebrity or celebrated author look and sound brilliant in traditional media. As long as clients didn’t do anything horrifically embarrassing between board meetings, movie premieres and book releases, I made certain their reputations — and monetary worth — held up.
Social media turned personal branding into a 24/7/365 challenge. Everyone makes blunders, including business owners who keep personal branding coaches on their payroll.
Don’t fret about minor gaffes. Correct them, make amends and move on.
But here are seven social media mistakes too serious to ignore.
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To read the original article: 7 Deadly Social Media Sins That Will Kill Your Personal Brand : Under30CEO
