Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

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This is a story about two roads — Should and Must. It’s a pep talk for anyone who’s chosen Should far too long — months, years, maybe a lifetime, and feels like it’s about time they give Must a shot.

There are two paths in life: Should and Must. We arrive at this crossroads over and over again. And each time, we get to choose.

Image: http://firstround.com