For founders, taking funding is about more than adding working capital — it acts as a catalyst for things to come. It provides a third-party validation that attracts the interest of media, customers, and potential executives you want to hire.
Before taking funding, however, you have to know if you’re ready to light that fire. More importantly, founders need to have a specific plan for what to do with all that cash because too often, startups go guns blazing after a Series A just because it’s the logical next step. Here are several questions to consider before your big payday.
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