A friend recently asked me to look over his cover letter for a job he really hoped to get. When I looked it over, the letter was professional and grammatically clean — and totally, utterly boring.
My friend began by introducing himself the same way everyone introduces themselves in a cover letter. He then went through his experience the same way everyone goes through their experience. In summary, his cover letter was exactly like everyone else’s.
Image: FLICKR, THOMAS LEUTHARD