The lynchpin of the new IBM-Apple alliance will be this simple phrase in the first sentence of their joint press release: “an exclusive partnership.” It sounds so innocent—a sentiment reflected at every human marriage. The two will become one.
But business combinations are not human marriages. About ten years ago, when New Jersey Superior Court judge Margaret McVeigh settled a partnership dispute between Amazon.com and Toys-R-Us, she wrote: “Long term commitment in a world where the technology is advancing almost on a daily basis is difficult to maintain. . .
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