At one time or another, most of us have struggled to do the things we know we should. Whether it’s in our personal lives or at work, we fall short of a goal, not because it’s unattainable but because we fail to exert the effort required.
Katherine Milkman is determined to help us do better next time. In one of her most recent studies, the James G. Campbell Jr. Assistant Professor of Operations and Information Management at the Wharton School at the University of Pennsylvania looks at what she and her coauthors call the “fresh-start effect”: the energy and determination we feel when we’re able to wipe the slate clean.
