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four steps to epiphanyI’m typing this from the lawn of Alan Patricof’s “Greycroft” home in East Hampton – my first time in the Hamptons.  Greycroft is Alan’s venture capital firm that recently raised its second fund ($130 million) with offices in both New York and LA.  We learned this weekend that it was named after his East Hampton home.

We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc.

My favorite two quotes of the weekend were:

  • “Never trade your cat for somebody else’s dog” (referring to selling your company for stock to another privately held company – quote was from Alan.  I’m going to save that for a future blog post
  • “Nail it before you scale it” – I missed who said this but I love this quote.  It is the key to “customer development” that Steve Blank talks about.  Get your product/market fit working before you ramp up your costs (or raise too much money).

To read the full, original article click on this link: Steven Blank Kills It at Greycroft CEO Summit | Both Sides of the Table

Author: Mark Suster