In the 1950s, in rural Oklahoma, at a place called Robbers Cave, several researchers performed an experiment we would find unethical today. They invited twenty-two eleven-year-old boys to participate in a three week camp. The researchers advertised a wholesome summer camp experience. The experience they delivered was very different.
What the researchers actually did was to privately divide the boys into two groups of eleven each, and separate them for the first week so they had no contact, or knowledge, of the other group at all. Isolated, each group developed their own habits, expressions, favorite songs, and even their own group names, the Rattlers and the Eagles, which they painted on flags and T-shirts.