On a Sunday night in late July, a trio of bouncers stand outside a chic club near the Champs-Élysées, in Paris, checking guests for a special bracelet with a black plastic charm of a No. 28 cycling jersey. Inside, a red and white logo-festooned racing bike is on display like a sculpture. The absence of a rider is appropriate: This is the post-race celebration for Lance Armstrong's last Tour de France.
He's just finished a humbling 23rd in a race he's won seven times. But the mood at the Team RadioShack party is upbeat. Longtime Hollywood producer Frank Marshall is there. So is surfing superstar Rob Machado. CNN's Sanjay Gupta. Twitter investor and entrepreneur Chris Sacca. Executives from Google and Sony. A U.S. ambassador. The Champagne flows.
To read the full, original article click on this link: Can Livestrong Survive Lance Armstrong and a Doping Scandal? | Fast Company
Author: Chuck Salter
